I work across sales, business development, market research and strategy, with 10+ years of commercial experience.

I help founders, freelancers and small teams build practical business development systems: finding the right opportunities, starting better conversations, positioning their offer, qualifying prospects and deciding where to invest their time.

My approach is simple: less chasing, more learning from the market, and systems that can actually be sustained.

Check my LinkedIn for more detailed credentials. I’ve built and managed my own startup for four years, supported entrepreneurs as a volunteer consultant at the Red Cross, and worked across sales, business development, event management and market research for different companies and as a freelancer.